SKILLS

Digital Analytics

Measurement

The in-depth understanding of data.

Sysdata has years of experience in the Analytics field, for the implementation of custom or proprietary solutions and their respective tools. Analytics are essential to successfully building a digital Business strategy. With a data-driven approach, information is expertly used in the most beneficial way possible during decision-making processes, turning facts and figures into a competitive advantage. Only continuously updated knowledge can provide the basis for results that are in line with your goals.

Efficient, comprehensive collection of data from Web or Mobile Apps. Configuration of raw Analytics tags and the use of Tag Managers to manage Advertising tags (Google, Facebook, LinkedIn, Criteo, etc.) or even more specific scripts. Conversion rate optimisation and identification of strategic indicators that make it possible to optimise results. Data visualisation and data interpretation through the building of dashboards and custom reports. A long series of complex activities that require specialised skills to drive effective Data Governance.

SKILLS

Sysdata chooses solutions that guarantee optimum results in terms of quality and performance.

DATA MANAGEMENT

Measure, Collection, Attribution, Tag Management, Quality Assurance

DATA VISUALIZATION

Reporting, Dashboarding, KPI Analysis

ANALYZE

Ad-hoc Analysis, Insights & Suggestions

CONVERSION RATE OPTIMIZATION

Segmentation, Personalization, Test & Review

TECHNOLOGIES

Sysdata uses the world’s leading standards to fully satisfy system and application requirements.

ANALYTICS PLATFORMS

  • Google Analytics + Firebase
  • Adobe Analytics
  • Matomo

TAG MANAGEMENT

  • Google Tag Manager
  • Adobe Launch
  • Tealium iQ

CONVERSION RATE OPTIMISATION

  • Mouseflow
  • Hotjar
  • SessionCam
  • Glassbox
  • Contentsquare
  • Google Optimize
  • Maxymiser
  • Optimizely

DATA VISUALISATION

  • Data Studio
  • Microsoft Power BI
  • Tableau
  • Looker