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Precedente Successivo

ASSICURAZIONI GENERALI AGENCIES:

Communication for everyone

TOPIC: DIGITAL SIGNAGE
INDUSTRY: INSURANCE

CLIENT BACKGROUND

Generali Italia is a major Italian insurance company, founded by the merging of the main Italian companies from the Generali Group. It has since become one of the most renowned international insurance and holding firms.

BUSINESS CHALLENGE

Merging different agencies under a single project posed a series of challenges with regard to the integration of pre-existing methods and tools, which were inevitably fragmented.
In conjunction with the merging and converging of data into a new system, as the face of Generali Italia, the group’s main agencies must also be updated and revamped.

 

The scope

To ensure that agency communications relating to commercial offers on new products are consistent, systematic and coordinated, Sysdata has developed innovative digital supports that are capable of publishing multimedia content sent through from the head office. Touch screen functions also mean that agencies have the use of yet another innovative tool to collect information about new customers and to put them in touch with an agent.

IL CONTRIBUTO DI SYSDATA

FROM MARKETING TO HARDWARE

In the analysis, design and production of custom hardware solutions, Sysdata guided Generali Italia through the development of novel, innovative tools capable of meeting the demands called for by their new change of direction.

Analisi
Governance
Execution
Service

Business outcome

Listed in every agency product catalogue, these new digital solutions were presented to the sales network as an integral part of the new agency concept embodied by Generali Italia.

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Marketing TechnologiesProject ManagementMobile Development Services
CDS – Financial Services Systems Technology StackCDS – Web (HTML/JS/CSS)CDS – ORACLE and PL/SQL
CDS – JAVA e .NETBusiness Intelligence

INSURANCE

A centralised information system linked to the registry of brokers of the Sales Force, in a variety of forms, from business to IT.

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INSURANCE

A high-performing target system to manage the Non-Life, Non-Motor portfolio for a large Insurance Group.

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INSURANCE

A hardware and software solution to support the company's change of direction and the need to create a common identity, as required by the project for Generali Italia

READ ABOUT THE PROJECT →
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